Campaign Consultants Win — Either Way
While no one yet knows who will ultimately win the three contested School Board races, there are already some big winners among campaign consultants (who get paid no matter what). As you can see below, big money has been flowing out from independent expenditure committees and campaigns to consultants who specialize in mailers, TV ads,...
By LA School Report | February 21, 2013
Turnout Could Reach 30 Percent, Says Consultant
Conventional wisdom is that voter turnout is always relatively low for local elections—especially so for school board races. And this is often true. In off-year election cycles, when the only offices up for vote are City Council or Board seats, turnout can be as low as 11 percent. Relatively small numbers of voters can sway...
By Samantha Oltman | December 21, 2012
Behind the Scenes: Campaign Consultants
There are two likely opponents running against Steve Zimmer – Jeneen Robinson and Kate Anderson, a handful of candidates who have already filed official papers to run against Monica Garcia, and rumors but no names yet for the spot being vacated by the departing Nury Martinez. But these incumbents and their opponents won’t be doing all the campaign planning, strategy, and media...
By Hillel Aron | October 26, 2012